Exclusive Importers of alpha Racing Performance Parts


Dedicated to the BMW S1000RR and HP4.  We have one mission – assist you in achieving the fastest lap time, highest top speed and best grid position with your BMW S1000 RR and HP4 motorcycle.  alpha Performance benefits from the unrivaled racing knowledge of alpha Racing in Germany and their professional experience in World Superbike, World Super Stock, IDM German Championship, 24 Hr. Endurance Racing and Super Stock FIM Cup 1000. 

Leveraging this knowledge, technology, research and development from six years of developing the BMW S1000RR platform, alpha Performance was launched in North America as the exclusive importer and distributor of alpha Racing Performance Parts. We can provide parts, technical support, race support, and build your BMW for racing from the chassis up. 

All inquiries by email to alpha@alpha-bmw.com, or phone us directly at +1 (646) 494-1805. Visit our online SHOP for new products and our Blog for News and Press. 2015- BMW S1000 RR parts are available and in-stock.


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